Love as a Change Strategy: Innovation, Growth, and Transformation

nSOFTWAY (softway.com) is a people-first consulting firm that helps businesses transform through technology, communication, and culture. In 2015, when a toxic workplace culture nearly brought the company to its knees, Softway's leadership team--including authors MOHAMMAD ANWAR, FRANK DANNA, JEFF MA, and CHRIS PITRE--chose a new path: rebuilding the business on its greatest asset--its people. n nTheir first book, Love as a Business Strategy, chronicled that journey and sparked a movement to bring humanity back to the workplace. n nNow, in Love as a Change Strategy, the authors share the next chapter--a story of reorganization, reinvention, and renewal-- and offer powerful, people-first principles for leading sustainable change. n nCULTURE+ (culture-plus.com) was founded in 2021 to scale the impact of transformation. Co-created by the same leadership team, Culture+ delivers immersive leadership experiences, measurement tools, and training that help organizations activate lasting change. n nLOVE AS A STRATEGY (LoveAsAStrategy. com) is the banner for the movement--uniting books, tools, experiences, and stories that prove love belongs at the heart of every business decision.n